David McKenzie-James
Over a decade of experience in direct sales for both clients & my own ventures - generated over £10m.
Intro Video:
Core Sales Skills:
B2B
B2C
ABS
ZOOM SALES
TRADE SHOWS
D2D
COLD CALLING
COLD EMAIL
Niche Experience:
SAAS
AGENCY
COACHING
SUPERYACHTS
MEDICAL DEVICES
FUNDRAISING
SOLAR
Professional Experience
Summary: I have a great deal of experience in remote sales however, after exiting my most recent entreprenuerial venture I decided that I wanted to be behind a desk less often, plus challenge myself in new sales environments and niches.
Skrybe Medical Devices
- Sales & Brand Partnerships (Part-Time)
- Trade Shows & Remote
- Feb 2025 - Present
Represented Skrybe at premium medical aesthetics trade shows — including ACE (London) and AMWC (Monaco) — building high-trust relationships with CEOs, founders, and senior decision-makers from global clinics, distributors, and aesthetics brands. Opened and closed deals from £15k to £200k.
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Brought on through a personal connection with the co-founder (a practising doctor), and now play a key role in growing the business through strategic partnerships and deal-making in a highly specialised niche.
Closed B2B deals ranging from £10k to £250k by nurturing leads from initial trade show conversations to final negotiations, often across multiple meetings and touch points.
Contributed to brand positioning, sales strategy, and product development by gathering first-hand market insight from clinicians, injectors, and buyers in the aesthetics and surgical space.
Project Solar Solar Installer
- Surveyor & Closer
- Field Sales
- Sept 2024 - Feb 2025
Closed £450k+ in one-call solar deals (residential) by combining technical surveys and tailored ROI presentations, despite no prior experience — quickly becoming the top rep across Yorkshire.
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Between company-provided appointments I generated my own leads through door-to-door prospecting, either closing on the day or later visit. Average deal size of £15k.
Performed full technical surveys and designed bespoke systems to meet client needs. In presentations appealed to both logical/financial incentives and emotional drivers.
Skilled at overcoming financial objections by reframing long-term savings vs upfront cost, breaking down monthly payment options, and reinforcing value.
Recognised internally for consistently high close rate and customer satisfaction scores, often outperforming industry veterans.
Boostr Funnel Agency
- Founder & Sales
- Remote
- Mar 2022 - Oct 2024
Started DFY + coaching agency helping businesses implement lead generation funnels & quizzes driven by online ads. Personally closed 40 clients with deal size of £3k to £20k. (Left company & sold shares to Co-Founder).
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Built a lead generation funnel to book our own calls. Managed ads and cold outreach as well as building out website, funnel pages, automation, CRM etc.
Developed and iterated a highly effective sales script for both one-call closes and two-call strategies, depending on client profile.
Grew a small sales team while achieving a close rate of around 30% on my own booked calls.
Zentrepreneur Performance Coaching
- Founder & Sales
- Remote
- Apr 2020 - May 2022 (COVID/Lockdowns)
Started coaching program during COVID lockdown to coach (wealthy) entrepreneurs in mindset, fitness, and high-performance based on my own experience. Closed 20 clients into £5,000 coaching program.
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Nautical Circle Yacht Sales
- Sales & Partnerships (Part-Time)
- Spain & Remote
- June 2018 - Present
For 4-6 weeks during Summer months I work with my father who runs training courses at marinas in Spain e.g. Ibiza, Marbella, Mallorca. I build relationships with trainees looking to potentially purchase or upgrade a yacht as well as owners at the local marina potential open to sell. Over the years I have brokered sales of £300k to £2m.
Additional Experience
Managed a £150k per month Google Ad account for a national pest control company and significantly optimised lead response time to 50-60s on average.
Co-founded a music startup which grew from to £0 to a £2m valuation. As well as raising £1m in seed funding I lead all outbound sales, platform demos, partnerships etc. (Exited & sold equity in Series-A funding round).
Personal & Background
Based in York, UK – living with my longtime girlfriend and our small zoo of pets.
Former full-time tennis player (briefly cracked the top 1000 global rankings) before pivoting to business.
Graduated university in 2 years, hated the 9-to-5 grind, and launched my first company at 21.
I’ve been selling ever since.
Education
College Degree
Communication, Media & Journalism
University of Buckingham
Graduated 2012